Design is not just what it looks and feels like. Design is how it works. – Steve Jobs
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PLI is a nonprofit leader in continuing legal education, known for offering high-quality seminars, webcasts, and publications since 1933. PLI is recognized for its comprehensive programs on evolving legal topics like intellectual property and corporate law.
The company went through a rebrand. Our teams took the concept and aligned all customer-facing digital touchpoints to reflect the new branding for a cohesive and modern experience.
I created a visual language for our teams to use across our interfaces, based on the updated brand guide.